What’s In A Name?

What’s in a name? Nothing? Everything? If Apple was called Banana, would they still be the most valuable company on Earth? I think they would. I think a name is what you make of it. Sure, having the right name makes life easier, but as Johnny Cash suggested in his song, ‘A Boy Name Sue,’ having the wrong name can make you stronger.

Welcome to DiaZam

Necessity is the mother of invention. Per most ‘how to write a blog’ tutorials, I’m not supposed to start a blog with a quote, but how can I go wrong with Plato? Besides, it is how DiaZam came to be.